Brand Channel Check

Registered is not the same as uncontested.

  • 👉 Every account we can see carrying the brand, named and linked
  • 👉 Runs from the brand name alone — about a minute, no account to create
  • 👉 A page your counterparty can re-run against Amazon themselves

$29 one brand • $99 for five

Flat price, any catalog size

Result in about a minute

No subscription  •  7-day refund†

Check a brand

The seller says they're the only seller. Are they?

It is the first thing a buyer wants to know about an Amazon brand and one of the last things a broker memorandum answers. A brand carried by one account is a different asset from the same brand carried by thirty — different margin, different control over price, different answer to "what exactly am I buying".

We sampled 100 Amazon brands across five categories and counted the accounts carrying each one. 48% were carried by exactly one account. 81% by five or fewer. The median was two. So on any given target it is close to a coin flip — which is precisely why it is worth the minute it takes to ask.

This is one measurement, reported and nothing more. It reaches no conclusion about the brand, the seller, or the deal.

What you get

Every account we can see

Each one named and linked to its Amazon storefront, with its registered business name where Amazon publishes one. Not a number — a list you can click.

How deep each one goes

How much of the brand's catalog each account actually carries, so a seller with one listing is not read as a seller with forty. The deepest carrier is identified separately, because that is usually the account that matters.

Indexed and still active, as a pair

How many accounts Amazon's index associates with the brand, and how many were seen offering in the last month — reported side by side, never subtracted. They are overlapping populations, not nested ones, and the gap between them is not a third number.

Two live readings

One finding proves the tool runs. Two prove the reading discriminates. Both are live pages, and you can re-run either against Amazon yourself.

A brand carried by exactly one account
SpaceAid · US
  • The finding: One account carries it, and that account is the brand's own. This is what a brand owner looks like from the outside.
  • What it does not prove: Sole presence is consistent with ownership. It is not the trademark register and does not replace it.

📄 Open the live reading

A brand anyone may resell
Tamiya · US
  • The finding: 207 accounts carry it, 136 of them seen offering in the last month. A well-known brand that many shops legitimately stock.
  • Why it is here: Not as a criticism of anyone. It is the other end of the range, and the pair is what shows the measurement discriminates.

📄 Open the live reading

Neither reading is an accusation. Most brands are legitimately resold — the finding is the structure, and what it means for a deal is your call, not ours.

How it works

1. Name the brand

As it appears on Amazon. Nothing else to supply.

2. Pay

Stripe Checkout. No account creation.

3. It runs

One query against Amazon's seller index. About a minute.

4. The page arrives

Emailed with a permanent link you can forward. Anyone who opens it can check it.

Pricing

Flat, because one brand is one measurement regardless of how large the catalog is. The report above it is priced by catalog size; this is not.

One brand
A single reading, on one marketplace.
$29
Five brands
For a shortlist. Name each target when you are ready — the five are not tied to brands you pick today.
$99

One-off purchase. No subscription. No recurring charges. Five checks cost less than one full report on one of them, which is the right order of operations.

Who buys this

Acquirers screening a shortlist

Post-NDA, pre-LOI, holding several targets. The cheapest question that can eliminate one — and the one a seller's answer should not be taken on faith.

Diligence firms and advisors

A column most published pre-LOI scopes do not have. Reproducible in a client deliverable, and re-runnable by the client, which is what makes it evidence rather than assertion.

Brand owners checking their own channel

Who is listed against your brand right now, and which of them is deepest. The same view a buyer's diligence would build on you.

Frequently asked

Is a count of one proof the seller owns the brand?
No, and the page says so. Sole presence is consistent with a brand owner and is not the same as the trademark register. It tells you nobody else is currently selling under the name — a fact about the channel, not about title.
Is the count complete?
It is a floor, and we label it as one. Amazon's seller index returns an account's ten largest brands, so an account for which this brand is a minor line may not surface. Every figure is therefore a minimum, never a total — a distinction that matters most on very broad resellers.
Several accounts carry the brand. Is that bad?
Not on its own. Most brands are legitimately resold, and plenty of good businesses have wide distribution. What changes with the count is control — over price, over the listing, over the buy box — and that is a thing to price, not a thing to be alarmed by.
How is this different from the full report?
This answers one question. The Brand Due Diligence Report answers seven — where revenue sits, competitive position, demand trajectory, catalog quality, what is fixable, and the material risks. Most people run checks on a shortlist and the full report on the survivor.
What if the brand can't be measured?
You are refunded and still receive the page, marked unmeasured. An absence is reported as an absence — we never render "we could not see it" as a zero.
Can the person I send it to verify it?
Yes, and that is the point. The page is a permanent link built from Amazon's own offer data. A finding your counterparty can re-run is worth more than one they have to take on faith — including from us.

What this is NOT

One question, answered well. Here is everything it deliberately does not do.

  • ✖  Not a recommendation on the deal — We report what the offer data shows and stop. Whether to proceed needs financials, legal and reputation — none of which is ours.
  • ✖  Not proof of ownership — Sole presence is consistent with a brand owner. It is not the trademark register, and it does not replace a search of it.
  • ✖  Not a valuation or a QoE — No revenue estimate, no multiple, no view on price. It is one structural fact, bought early and cheaply.
  • ✖  Not complete on a very broad reseller — Amazon's index returns an account's ten largest brands, so a wide catalog comes back partly visible. We report what was measured and say plainly when something was not.

One question. One minute. $29.

No subscription. Stripe Checkout. A page you can forward, and anyone can re-run.

Order your report

🔒 If the brand can't be measured, you're refunded automatically — and still get the page.

† 7-day refund. If Amazon's seller index returns nothing usable for the brand you named, the charge is refunded automatically and the page is still sent to you, marked unmeasured. Refunds aren't offered because the answer wasn't the one you hoped for: a brand carried by thirty accounts is a result, not a failed reading.